Fifty Shades of Grey

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This Valentine’s Day the anticipated film release of the landmark book, Fifty Shades of Grey, is upon us. It has sold over 100 million copies and is still going strong. Vintage books acquired the series and is the envy of all publishing houses since the book has spent 100 weeks on the best seller list. The rumor is that Barnes and Noble would have to have closed its doors if it hadn’t been for FSOG. What even more remarkable- the author E.L. James is previously known for writing Twilight fan fiction! Anyone who has read the book will tell you it’s not War and Peace, many say Twilight and Harry Potter were better written. So why has this book connected with so many people . Well, I have to say, even from a sexologist’s perspective, some of the scenes are pretty hot.
Is it breaking new ground? hardly- erotic literature has been around for centuries, so why this book and why now? Why are we in the need for it and why do we consume it so voraciously? And guys, reading this, you should be asking the question why are the women really driving the sales of this book?
Women, as well men love to be turned on. It intoxicates us. We fell relaxed and happy because we’re high on hormones. Being turned on effects our brain very much like alcohol or drugs. While men are turned on mostly by visual images women for the most part prefer erotic stimuli like films and literature- and since it is women who are buying FSOG, men should take notice.
Dr OZ recently said that we are in a state of sexless marriages in America. Many couples are only having sex once a month. Hello! No wonder! Also, we are busy and stressed out. Most middle income families are feeling financial pressure so people need a quick escape. This book answers the call. Its easy reading with a big payoff! So all you men out there pay attention to the call of FSOG and realize that your woman may be wanting some sexual excitement in her life. The good news is that you are the perfect person to provide it.

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Author: drmaxmccullen

When Max McCullen first read Alfred Kinsey’s landmark book, Sexual Behavior In the Human Male, he began contemplating why so little is known about human sexuality. Since its publication in 1948 that body of knowledge has grown marginally. Why do we think about sex all the time? How much does sex really influence our behavior? And why do we still know so little about it? He completed undergraduate studies at University of the Pacific and The University of London and then his research led him to the Institute for the Advanced Study of Human Sexuality in San Francisco. IASHS was founded by Kinsey’s research assistant, Wardell Pomeroy. His initial curiosity soon evolved into a passion, which drove him to acquire his Doctorate of Education in Human Sexuality and Gender Studies. In 2004 Dr. Max began working for GlaxoSmithKline Pharmaceuticals (GSK), one of the largest pharmaceutical companies worldwide. This experience contributed to his understanding of medical treatments for male sexual dysfunction. He became familiar with how Viagra, Levitra, and Cialis function on a biological level and their social implications. His expertise naturally transitioned into him working with some of the most prestigious Urology offices in Southern California. These doctors and passionate medical personal, illustrated firsthand the impact treatment of male sexual dysfunction can have on patient care and their overall well being. This experience made him yearn for more direct contact with patients in a clinical setting. So after GSK he worked with Boston Medical Group (BMG), an international, clinic based organization, comprised of board certified Urologists and other specialties. BMG focuses on low libido, erectile dysfunction, premature ejaculation and testosterone replacement therapy. With BMG, Dr. Max was not only their spokesperson doing radio interviews and lecturing but worked as the physician liaison connecting patients with doctors for treatment. He also worked as a consultant for University Specialty Urologicals, based in San Diego, meeting with Urologists all over the west coast to train them on various treatments for men and women's sexual health issues, including hormone replacement therapy. During this time he also hosted online webinars for patients with questions; he also has a written and video blog series and does private consultation for patients. Dr. Max McCullen brings a historical knowledge of the human sexuality field together with the reailties of living in a digital age. “The issues that confronted our elders in the 50’s and 60’s are different today - but no more impactful. Where they were learning about their sexuality and beginning to embark into the sexual revolution we are over exposed to the commodification of sex. This makes the navigation of sex and emotional intimacy difficult” Dr. Max McCullen

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